Animated ident created for the Yorkshire Games Festival 2020, held at the National Science and Media Museum in the UK 5–9 February 2020. Using the visuals of sheep juxtaposed with giant game icons from the static ident by Everyday Something, I created a sequence evoking alien invasion movies like Independence Day and Arrival.
I used the cliched green text spelling out the location, holographic effects and whip pans to make the sequence feel cinematic.